There are two paths to the future of augmented reality: one takes us through the living room and the other takes us out into the world. It’s the latter one which will have the most power in our …
Is Apple Ready to Launch VR?
Apple is supposed to launch VR goggles with pass-through AR capabilities first. And yet if WWDC was any indication, those plans have been shelved.…
Augmented Reality and the Killer App: ‘Replayability’ and Platforms
There may never be a ‘killer app’ for AR. Talking about replayability is a hold-over from how we view AR. Instead, “AR” will slowly seep into more and more things.…
Apple Virtual Reality Acquisition Isn’t About VR
Apple may be acquiring a VR company, but it isn’t for VR. Instead, the focus will be on services and the forthcoming Apple Glasses.…
Apple Doesn’t Care About Augmented Reality: Here’s Why
Apple Glasses aren’t being made for augmented reality. Apple just doesn’t care. But the reason they’ll launch the wearables is an order of magnitude more important than being able to…
Privacy & UX for Augmented Reality and Spatial Computing: The Clean Well-Lit Room
Augmented reality could benefit from embedded social contracts between users and ‘spaces’, lifting off of ideas that came from early work in virtual worlds.…
The AR Cloud, Property and the Digital Grand Canyon
In the AR Cloud, “property” will have profound value. Today’s virtual property sales will seem small in comparison.…